Privacy Policy
How Ultimate Strength uses any personal information you provide through this website, and the cookies we set on your browser.
1. Who we are
This website belongs to Ultimate Strength Ltd ("Ultimate Strength", "we", "us" or "our"). This privacy policy explains how we use personal information collected via our website and what cookies we set.
Our website address is https://ultimatestrength.co.uk .
You can visit this website without disclosing any personally identifiable information about yourself. We may, however, use cookies and collect other non-personally identifiable information about your browsing activity - see our Cookie Policy for detail.
If you submit personal information by completing a web form - the contact form, for example - we will only use that information to support your continuing relationship with Ultimate Strength.
We have provided this policy to help you understand how we collect, use and protect your information when you visit our website.
2. What information we collect
Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).
The personal data we collect falls into these categories:
- Identity data - title, first name, last name (only if you use the contact form). If you interact with us through social media, this may include your social media username.
- Contact data - email address and telephone number (only if you use the contact form).
- Tracking data - information we or third parties collect from cookies and similar tracking technologies, such as web beacons, pixels and mobile identifiers.
Contact form
If you contact us using a contact form we may ask you for personal information such as your name, email address, phone number and any details you choose to share about why you are getting in touch.
Non-personal identifying information
We may collect non-personally identifying information about your visit to our website based on your browsing activity. If we use a web analytics service such as Google Analytics, this information may include the pages you browse, services viewed and your IP address. You can read Google's privacy policy here and opt out of Google Analytics tracking here .
This helps us manage and develop the site, provide a better experience, and tailor what we offer to client interests and needs.
Embedded content from other websites
Pages on this site may include embedded content (videos, images, articles, maps, etc.). Embedded content from other websites behaves in exactly the same way as if you had visited the other website directly. Those websites may collect data about you, use cookies, embed additional third-party tracking and monitor your interaction with that embedded content - including tracing your interaction with it if you have an account and are logged in to that website.
If you choose to provide us with personal information it will be used to support the purposes stated at the time it was collected, and subject to any preferences you indicate.
3. What we do with the information we collect
We use your personal information to operate the website and to reply to enquiries.
We will never share or sell your information to other organisations for marketing, market research or commercial purposes. We do use cookies to gather information about how people use our website - see the Cookie Policy for detail.
4. How long we keep your information
Personal information submitted via our website is kept only for as long as is necessary to fulfil the purpose for which you gave it to us, and is securely deleted when it is no longer needed for that purpose.
Analytics records, where collected, are stored for up to 38 months.
5. Access to your information
You can request a copy of any personal data we hold about you, including any data you have provided to us. You can also ask us to erase any personal data we hold about you. This does not include data we are obliged to keep for administrative, legal or security purposes.
Please use our contact form to make a request, quoting your name and email address and giving brief details of what information you would like a copy of. We will take all reasonable steps to confirm your identity before providing any personal information we hold about you.
If our information is incorrect or out of date, please tell us and we will update it. If you want us to delete, restrict or stop using any information we hold about you, please explain why. If you are unhappy with how we are using your information, please tell us and we will investigate.
6. Changes to this privacy policy
We may change this privacy policy from time to time. You should check this page occasionally to ensure you are aware of the most recent version that will apply each time you access this website.
7. Cookies
Our website uses cookies to distinguish you from other users. This helps us provide a good experience when you browse our website and lets us improve the site over time. By continuing to browse the site you are agreeing to our use of cookies.
A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer's hard drive. We collect information through cookies to ensure the content and pathways of the website work as effectively as possible. Read our full Cookie Policy for the categories of cookie we use and how to control them.
8. Contact
Questions about this policy, or about the personal information we hold, can be sent to us through the contact form .